Hit your conversion rate optimization goals
Improving a website’s conversion rate is both art and science. The art of positioning a brand by communicating clearly with the target audience, and the science of data analysis and using that data to drive the design process. We’ll help you craft your message, make customers buy your products, measure the results, and in the process increase your website’s conversion rate.
01 Data Analytics & optimization
We analyze your website against best usability and e-commerce practices. We will review your overall traffic source and provide a list of untapped opportunities. We provide usability recommendations based on our analysis of your data points & website.
- A/B Split Testing
- Customer Surveys
- Website Surveys
- Google Analytics Audit
- Heatmap Analysis
- Video Recordings
02 Marketing analysis & recommendations
Wondering how your brand compares to your competitors in the form of pricing, shopping and brand experience? Our team will analyze your direct and indirect competitors to present you with actionable data to strengthen your value propositions, market offering and brand communication.
- Competitive research
- SWOT analysis
03 Brand Positioning
Your brand communication has a direct correlation with you. We will present you with our brand positioning-related recommendations. By creating customer personas, identifying your brand’s communication touchpoints, and making a roadmap to implement required changes. We will provide a list of enhancements needed to position and communicate your brand more effectively to your target audience.
- Customer Personas
- Copywriting analysis & recommendations
04 Wireframes (.png images)
We create wireframes to illustrate our architectural and copywriting recommendations, for core pages including home page, category pages, search page, product page, cart page and checkout page.
- Customer Journey Design
- Wireframe designs
05 Shopify App Development
Does your Ecommerce business have an out of the box requirement? We will build a custom functionality in the form of a private Shopify app to help you do what’s otherwise impossible with default Shopify.
- Functional documentation for the app development
- Customer Private app development
06 Conversion Rate Audit & Optimization
We’ve helped several Ecommerce businesses increase their conversion rate from as low as 0.5% to 1% to 2%, 3%, 4% and beyond.
- Comprehensive website audit & usability study
- Google Analytics & Purchase funnel analysis
- Market and competition research
- Recommendation and prioritization
- A/B Split testing
- Customer Surveys
- 3rd party user testing
07 Consulting & 1-on-1 Support
You get a personalized roadmap, and actionable checklist to increase your conversion rate, along with an on-going consulting, support & data monitoring.
- Google Hangout Sessions
- Email Support